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Product: SEO Visibility

Learn how to manage product SEO visibility settings using the Bulk Product Editor.

Overview​

SEO visibility controls whether products appear in search engine results. This setting is crucial for managing which products you want to be discoverable through search engines.

Accessing SEO Visibility Field​

  1. Navigate to the Bulk Product Editor
  2. Select the products you want to edit using filters
  3. In the modification section, select "SEO Visibility" from the field dropdown

Selecting SEO Visibility Field

SEO Visibility field selection in Bulk Product Editor

Choose SEO Visibility from the field dropdown to manage search engine visibility in bulk

Visibility Options​

Visible​

  • Products appear in search engine results
  • Search engines can index the product pages
  • Recommended for most products

Hidden​

  • Products are hidden from search engines
  • Search engines cannot index the product pages
  • Useful for internal or restricted products

Common Use Cases​

Product Launch Preparation​

  • Hide products before official launch
  • Reveal products when ready for public access

Restricted Products​

  • Hide products meant for specific customer groups
  • Manage visibility of wholesale or B2B products

SEO Strategy​

  • Control which products compete for search rankings
  • Hide duplicate or similar products from search results

Best Practices​

  • Only hide products when necessary
  • Consider impact on overall SEO strategy
  • Use consistent visibility settings for product variants
  • Monitor search performance after changes

Examples​

Example 1: Pre-Launch Products​

Filter: Products with tag "coming-soon" Action: Set SEO visibility to "Hidden"

Example 2: Wholesale Products​

Filter: Products in "Wholesale" collection Action: Set SEO visibility to "Hidden"

Tips and Tricks​

  • Use filters to target specific product categories
  • Coordinate with product status changes
  • Consider using robots.txt for broader control
  • Monitor organic traffic after visibility changes