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Product: Title

Learn how to efficiently edit product titles in bulk using the Bulk Product Editor.

Overview​

The product title is one of the most important fields for your products as it appears in search results, product listings, and throughout your store. With the Bulk Product Editor, you can update multiple product titles simultaneously while maintaining consistency and SEO best practices.

Accessing Product Title Field​

  1. Navigate to the Bulk Product Editor
  2. Select the products you want to edit using filters
  3. In the modification section, select "Product Title" from the field dropdown

Selecting Product Title Field

Product Title field selection in Bulk Product Editor

Choose Product Title from the field dropdown to start editing product titles in bulk

Common Use Cases​

Standardizing Title Format​

  • Adding brand names to all products
  • Implementing consistent naming conventions
  • Adding size or color information to titles

SEO Optimization​

  • Adding relevant keywords to product titles
  • Optimizing title length for search engines
  • Including important product attributes

Seasonal Updates​

  • Adding seasonal keywords (e.g., "Summer", "Holiday")
  • Updating titles for sales events
  • Adding promotional text

Best Practices​

Title Length​

  • Keep titles between 50-60 characters for optimal SEO
  • Ensure important keywords appear early in the title
  • Avoid keyword stuffing

Formatting Guidelines​

  • Use title case for better readability
  • Include brand name when relevant
  • Add key product attributes (size, color, material)

SEO Considerations​

  • Include primary keywords naturally
  • Make titles descriptive and compelling
  • Avoid duplicate titles across products

Modification Options​

Replace Entire Title​

Replace the complete product title with a new value.

Find and Replace​

Search for specific text within titles and replace it with new text.

Add Prefix/Suffix​

Add text to the beginning or end of existing titles.

Pattern-Based Updates​

Use variables to create dynamic titles based on product attributes.

Examples​

Example 1: Adding Brand Name​

Before: "Cotton T-Shirt - Blue" After: "ACME Cotton T-Shirt - Blue"

Example 2: Standardizing Format​

Before: "blue cotton t-shirt" After: "Blue Cotton T-Shirt"

Example 3: Adding Size Information​

Before: "Running Shoes" After: "Running Shoes - Size 10"

Tips and Tricks​

  • Preview changes before applying them
  • Use filters to target specific product categories
  • Test title changes on a small subset first
  • Monitor SEO impact after title updates
  • Keep backup of original titles

Troubleshooting​

Common Issues​

  • Titles too long: Use the character counter to stay within limits
  • Duplicate titles: Add unique identifiers like SKU or variant info
  • Missing keywords: Use find and replace to add important terms

Performance Tips​

  • Process large batches during off-peak hours
  • Use specific filters to reduce processing time
  • Consider breaking very large updates into smaller batches